4 REASONS WHY WOMEN MAKE POWERFUL ENTREPRENEURS

Every year, more and more people decide to leave their jobs as employees and start their own ventures as entrepreneurs.

The number of people who freelance, are self-employed, or identify as entrepreneurs is steadily growing, and many of those individuals are women.

According to a Global Entrepreneurship Monitor study, 126 million women around the world started or were running new businesses in 2012.

That is some serious girl power! And it’s no wonder, when you consider all the reasons that women make extremely capable, powerful entrepreneurs:

Women Are Masterful Communicators

In the modern economy and business world, being able to communicate in a variety of mediums is crucial to success.

Women are adept at communicating through multiple platforms and situations.

Additionally, we tend to be better “social” communicators than our male counterparts, in that we’re more skilled at reading subtle cues like body language and tone of voice. This gives us a definitive edge when we’re networking with potential clients and connections.

Women Know How to Collaborate and When to Ask for Help

Working as a team in a collaborative effort often comes naturally to women, which means we’re usually quick to admit what we don’t know and seek out the help of a friend or colleague who might have the answer.

We’re also less prone to posturing and wasting time arguing with those we perceive as wrong or threatening than men are, which means women can work together to get more done in less time.

Women Are Less Inclined to Take on Excessive Risk

There is a much-studied link between increased testosterone and increased desire to take unnecessary, excessive risks.

Because women have lower testosterone levels than men, we’re less likely to make reckless decisions or to encourage (or goad) each other into taking on more risk than necessary. This doesn’t mean we’re totally risk-averse; we simply seek out lower-risk situations so that our businesses can slowly grow and move in the right direction without collapsing under the weight of a single, failed, high-risk venture.

When we do leap, we do a lot of analyzing, calculating, and planning before we do which increases our chances of success.

Women Value a Work-Life Balance

Women are less likely to become entrepreneurs with the sole intention of making money – and that’s a good thing.

Because we tend to want to build businesses that allow us to balance our work lives with our personal and home lives, our endeavors are often more sustainable than those that are started with a view of making a lot of quick bucks. We also tend to value the feelings and well-beings of others, which means we enter business to serve and help others rather than just to make sales and increase profits.

Women make powerful entrepreneurs because we not only bring a well-rounded skill set to the table, but our way of thinking and problem solving is uniquely suited for the challenges of modern entrepreneurship. We’re capable of building thriving, long-lasting businesses that not only provide us with fulfilling lives, but also offer real value and consideration to the people we’re serving.

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